What is the power of Plex? Blondes get up to 97% less breakage* and 7 levels of lift! And 3 new Permanent Cream Toners allow you to choose the tone that you want to set with precise, cool results. 

Shimmer Lights Plex Lightener offers clear, cool blonde results with 7 levels of lift while strengthening hair from the outside in! It can be used on-scalp for all-over blonde, or off-the-scalp for face-framing, highlights, ombré, and balayage.

• Mixing ratio 1:2
• Apply Plex Lightener to regrowth or uncolored hair
• Don’t overlap pre-lightened hair
• Process up to 50 minutes, checking every 10 minutes for desired lightness
• Rinse thoroughly with cool water
• Do not shampoo